Terms
Terms of Service
This is the agreement between you and GuruSEO. It covers what the service does, what you pay, and what the agent is allowed to touch. Last updated 22 July 2026.
1. Agreeing to these terms
By creating an account or using GuruSEO, you agree to these terms and to our Privacy Policy. If you are using GuruSEO on behalf of a business, you confirm you are allowed to agree on its behalf.
2. What the service is
GuruSEO is an automated SEO service. It reads your Google Search Console and Analytics data, audits your website, and — where you have connected it — makes and publishes on-page SEO changes, then rechecks whether they helped. Some plans include a managed Google Business Profile service handled by our team.
3. Your account
You sign in with Google. You are responsible for keeping access to that Google account secure, and for everything done under your GuruSEO account. Tell us promptly at support@guruseo.ai if you think it has been used without your permission.
4. The trial, subscriptions, and billing
- Trial. Paid plans start with a 7-day free trial. We confirm your card is valid at signup, but you are not charged during the trial.
- After the trial. Unless you cancel before it ends, your plan begins and your card is charged the plan price, then on each renewal until you cancel.
- Renewals. Monthly plans renew monthly; annual plans renew yearly. Prices are shown on our pricing page and at checkout.
- Cancelling. You can cancel any time from your account. Cancellation stops the next charge; it does not refund the current period, and your service runs to the end of the period you have paid for.
- Add-ons. Optional services, such as Google Business Profile management, are billed on the same subscription and can be cancelled on their own.
- Taxes. Prices exclude any taxes that may apply, which are added at checkout where required.
5. What the agent may and may not change
When you connect your website, you authorise GuruSEO to make SEO changes on your behalf. This authority is deliberately limited:
- It may edit titles, descriptions, headings, content, structured data, and internal links, and publish new pages.
- It may not delete your pages, or change redirects and canonical tags, without asking you first.
- Every change is reversible. The previous version is saved before a change is made, and you can undo it. You can also set the service so that every change waits for your approval before it goes live.
- You can withdraw this authority at any time by disconnecting your website.
You are responsible for having the right to let us change the website you connect. Do not connect a site you are not authorised to edit.
6. Third-party connections
The service works by connecting to your accounts on other platforms — Google, and your website’s system. Your use of those platforms remains governed by their own terms. We are not responsible for those platforms’ availability or for changes they make that affect how GuruSEO works with them.
7. Acceptable use
Use GuruSEO only for lawful purposes and for websites you are entitled to manage. Do not use it to publish unlawful, deceptive, or infringing content, to attempt to access other customers’ data, or to disrupt the service. We may suspend accounts that do.
8. Your content and our work
Your website, your business information, and anything you provide remain yours. You grant us the permission needed to read and change them in order to provide the service. The wording, drafts, and reports the agent produces for your site are yours to keep and use. The GuruSEO software, brand, and platform remain ours.
9. What SEO can and cannot promise
SEO is not guaranteed. Search rankings are decided by Google and other search engines, not by us, and depend on many factors outside our control. GuruSEO applies proven on-page practices and reports honestly on what worked and what did not — but we do not and cannot promise specific rankings, traffic, or revenue. The service is provided “as is”.
10. Limitation of liability
To the fullest extent the law allows, GuruSEO is not liable for indirect or consequential losses, or for lost profits, revenue, or data. Our total liability for any claim relating to the service is limited to the amount you paid us in the three months before the claim. Nothing in these terms limits liability that cannot be limited by law.
11. Suspension and termination
You can stop using GuruSEO and close your account at any time. We may suspend or end your account if you break these terms, if required by law, or if we stop offering the service — in which case we will give you reasonable notice where we can. On termination, our authority to change your website ends and stored access keys are revoked.
12. Changes to these terms
We may update these terms. If a change is material, we will tell you by email or in the app before it takes effect. Continuing to use GuruSEO after that means you accept the updated terms.
13. Governing law
These terms are governed by the laws of the State of Florida, United States, and any dispute will be handled by the courts located there, unless the law where you live gives you the right to bring it elsewhere.
14. Contact
Questions about these terms: support@guruseo.ai.